Why January is the Best Time to Start a Preschool in India
By Gargi Ghosh
*Updated on 09/01/2025*
When considering starting a preschool in India, timing is key. January happens to be one of the ideal times to become a preschool owner, and that's why:
1. Session starts in April
Most preschools in India start their academic sessions in April. This means you would have time, starting January, to get ready for the new session. You can set up your counseling cell, recruit staff, and finalize your curriculum. The earlier everything is in place, the easier the transition to the busy start of the year will be.
2. Time for Promotional Strategies
This means that starting in January gives you three months before the session begins, and that is enough time to implement your promotional strategies. You can create awareness in the community, run online and offline advertising campaigns, and build relationships with local families. Early promotions will help generate interest and attract parents who are looking for a preschool for their children.
3. Branding and Recognition
Building your brand takes time, and starting in January allows you to establish a strong presence in the market. You can use this time to develop your branding materials, create a user-friendly website, and engage with potential customers on social media. By the time your session starts in April, your preschool will already have a recognizable name in the local community.
4. Sufficient Time for Infrastructure Setup
Open it in January; by the time April approaches, you are done and in good position with regard to establishing your structure.
In cases of a new project or upgrading one already there, there's space enough for that setting, doing so with more composure. Open your Counseling Cell.
Planning to open a preschool?
Need help?
Call us! +91 62923 13905
queries@georgekids.com
5. Counseling Cell Setup
The counseling cell is perhaps one of the most important units to run a preschool successfully. By January, this essential element of your preschool would be ready for the March start. You could present parents with the curriculum, the facilities, and the value of early childhood education as an institution with a professional setup.
By launching the preschool in January, you are able to allow for sufficient time for preparation as well as give a good and proper start of the academic year to your business, which helps in giving the best possible success.
Written by Gargi Ghosh
Gargi Ghosh (M.A, B.Ed, M.B.A, TEFL) is an Educator, an artist, and a graphic designer, as well as an author and former Principal. A winner of awards in the categories of Women's Award-An Inspiring Woman (2019), Most Socially Active Principal (2020), Top Educators of India (2020), and Top 100 Iconic Educators of India (2021), she has published her poems in several international anthologies and secured the 8th position in a Global Poetry Competition.
